Hypodermic Needle Theory

http://www.colostate.edu/Depts/Speech/rccs/theory29.htm


term given to the theory in which the media acts like a drug and injects us with information, which we believe in as passive audience.

it makes the audience seem like "zombies" and make the media out to be a powerful tool.

fits in with my work as islamaphobia a great example of this!!! :)