TwO STeP THeoRY

term given to theory in which when a person watches a new report or reads something passes on the information and this spreads the media and shows that it has a made an impact on individual person.


http://www.colostate.edu/Depts/Speech/rccs/theory85.htm


This links with my study, because islamaphobia spreads mainly because of word of mouth and coz of the panic that people cause through gossiping.